As a creative director, my philosophy centers on the power of collaboration and the fusion of diverse creative disciplines. I believe that the best work emerges when designers from different fields—motion graphics, 3D modeling, illustration, and more—come together, each bringing their unique perspectives and skills to the table. This collaborative approach allows us to create cohesive and dynamic branding for TV shows, develop comprehensive style guides, and design captivating title themes. By fostering an environment of mutual respect and open communication, we can push creative boundaries and produce innovative work that resonates with audiences and elevates the projects we undertake.
Ronnie and Tom created by Giora Hamizer, is a hit kids' series adapted from his popular book series. The show follows the adventures of detective duo, Ronnie and Tom, as they navigate everyday challenges and embark on exciting quests. As Israel's leading Nickelodeon’s show on YES broadcast, "Ronnie and Tom" combines humor, heartwarming moments, and valuable life lessons, making it a beloved favorite among children, teens and parents alike. / Branding & Title Sequence Role: Creative director, Designer: Maya Katz, Title sequence animation & additional design: Ori Drori, Key art photographer: Pini Siluk. Nickelodeon, 2023
On Our Own has been the 1# sitcom for kids on Israel’s public broadcaster 5 years in a row, and is an Israeli Academy Award winning series.
The Tzur family kids, Mika, twins Ronnie & Aya, and Nevo, don’t get along even when their parents are home, so when their worn-out parents, Dudi & Nati take a well-deserved vacation, they’re prepared for chaos. But when their parents are stuck abroad, they are suddenly forced to manage on their own with only the help of their uncle Za’atar – who’s an adult-sized child. Through the most ridiculous circumstances, they try to prove that no matter how different you are from your siblings, family will always triumph over everything else.
/Title Sequence Role: Creative director, Animation: Ori Drori. Kan 11, 2023
4:20 - It was ASI’s happiest year since his daughter GAYA was diagnosed with epilepsy. Despite the disease costing him his marriage to NIVI, a new trial testing the oil extracted from a strain of cannabis has eliminated her seizures. But when a boy slips into a coma following the treatment, the study is shut down and the cannabis is confiscated. When Asi discovers that someone has poisoned the oil bottle, he enlists the help of two low-life local dealers to execute a desperate plan – rob the cannabis truck on its way to the disposal site, and get the only medicine that’s helped his daughter. The journey will require them to break the law, be chased by the authorities, and expose a scheme by a pharmaceutical company to wipe this strain of cannabis off the market.
/Branding Role: Creative director, Design & Animation: True Twins. HOT drama, 2023
Opening Concept - Digital Clock: A sharp cut of after the opening scene in each episode to a flashing digital clock screen. The opener enters in the cut and disrupts the opening scene resulting in tension. The name of the series "4:20" appears - alluding to relaxation time. In each episode the opening has a different contrasting color.
